In Where Good Ideas Come From, Steven Johnson documents how pathbreaking innovations derive from inventors’ ability to notice previously unrecognized connections between related fields.
Johannes Gutenberg’s invention of the printing press developed from his understanding of the screw press in wine-making and his understanding of metal-typeface design. When he connected the synergies of two fields, he thought of the printing press.
Creativity reveals the potential to make connections and conversions. Ideas move from abstract to concrete and weave possibilities.
Reconceive a pine cone and innovate beyond the shape and texture. What productive use follows?
Try for five.
Would the cone's scales become replacements for a disabled turtle's shell?
Turn them into nail files for a group of gray squirrels.
Use them above windows to for hummingbird perches.
Tune the scales for a rendition of your favorite song.
Combine them with . . . ?
Play with pine cone reconceptions. Recycle. Reuse. Replenish.
Reconceive a pine cone and innovate beyond the shape and texture. What productive use follows?
Try for five.
Would the cone's scales become replacements for a disabled turtle's shell?
Turn them into nail files for a group of gray squirrels.
Use them above windows to for hummingbird perches.
Tune the scales for a rendition of your favorite song.
Combine them with . . . ?
Play with pine cone reconceptions. Recycle. Reuse. Replenish.
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